The difference made by international franchising exhibitions was not a simple thing. It was a crossroads that moved the business sector to a very advanced stage. We are very confident in this role, which gave us a strong partnership relationship built by these results between us and entrepreneurs and brand owners. The three-dimensional journey in organizing franchise exhibitions A journey rich with a large number of entrepreneurs and investors. Entrepreneurship in Saudi Arabia has proven its ability to excel in all sectors, and today we have reached the Jazan region. It was not a coincidence at all. It is a plan that we drew and targeted this multi-opportunity area that has a high economic infrastructure. We met its pioneers and brand owners, bearing in mind to provide all support for them to enter the franchise market, to start with them a new stage in which government agencies, the Chamber of Commerce and the supporting bodies participate with us so that we can succeed. This is an important event for the region.